Clay and content

Original language: 🇯🇵 Japanese

For the past month, I have been making animations, writing code and writing text. I've been doing all sorts of so-called 'creations', but there's something I've noticed in the process. The most important thing is "the feeling of handwork, like kneading clay ".

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It's not that it's not digital. But let's say, for example, that AI did it all, Even if Claude Code completed everything, There is no sense of having created something at all.

There is no sense of 'I made it.' Even when completed, it seems like just one more file.

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Of course, there is a sense of achievement when you have created something. But the joy of posting something on a social networking site and getting a 'like', It's a completely different kind of emotion.

If there are too many of them, they disappear in an instant. And "I'm making it for someone else's momentary pleasure ". The feeling of being a part of the project remains.

Whether it is work or duty, I feel like I'm being 'made' somewhere.

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When you look at the posts of creators with hundreds of thousands of followers, They get tens of thousands of "likes", but almost no comments. I think that's because "something memorable" is not reaching them.

'Like' button, but not until the words are returned. The result is that content has become too "fluid". This is the result of content becoming too "fluid", As a result, human-to-human interaction has been lost.

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And the essays I send out on Booby, I don't consider them 'content'. They are just information, What I really want to pass on is the experience that lies beyond that.

In other words, information that "triggers" someone to think, talk or connect after reading the text, In other words, information that "triggers" someone to think, talk or connect with others after reading the text. I think that is the real purpose.

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Sometimes you read the words and think 'that's a nice thing to say'. But for the experience to reach deep into the heart, I need to be physically present.

What people are really looking for, not data, but a touchable experience.

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Recently, on YouTube, the thinker Hiroki Azuma "The concept of 'content' has evolved in the wrong way over the last few decades." "In the last few decades, the concept of 'content' has evolved in the wrong way.

I think that's exactly right. We have become so used to creating information, We have forgotten how to touch, feel and speak.

That's why the future of creation must start with regaining the "feeling of the hand", "The sense of hand" has to be regained.

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